Under the Radar Towns in Popular Destinations

Our clients are always looking for hidden gems, authentic experiences, and adventures away from the crowds. While summer travel is blissful, it is rarely feasible to enjoy popular cities without the throngs of tourists. And “high season” is growing longer and longer each year. Rather than waking up at 5:00 AM to see the Trevi Fountain with only 50 people instead of 200, we propose venturing into more undiscovered destinations. Instead of following Instagram hype, consider the quieter, more local, and still stunning towns that offer their own unique magic. If your heart is set on the Eiffel Tower, there is only one place in the world to go, but if you are happy to see AN ancient Roman Colosseum instead of THE Colosseum, there are countless amazing places with incredible, undiscovered potential.

If you’re planning to go to any of the countries below – please take a look at our under-the-radar recommendations. You may just find your new favorite destination!

France

For travelers seeking a big city with incredible food, green spaces, and a vibrant cultural scene, France offers a wealth of alternatives to Paris that capture the essence of French life without the saturation. These towns range from the gastronomic capital of the south to the historic river cities and the sun-drenched Riviera. In these cities, you’ll discover quaint sidewalk cafes, intriguing museums, and a range of architectural wonders.

[Photo Credit: Kayla via Shared Adventures — read about her honeymoon in France here!]

Lyon: As the gastronomic capital of France, it offers a Michelin-starred dining scene and charming architecture that feels intimately lived-in.

Avignon: The historic Palais des Papes dominates this medieval city, but its charm lies in the relaxed Provençal atmosphere, vibrant theater scene and countless art collections and exhibitions.

Nîmes: Home to one of the best-preserved Roman amphitheaters in the world, this city blends ancient grandeur with a modern, sun-drenched lifestyle.

Nice: While the Promenade des Anglais is famous, the real magic is found in the old town’s narrow alleys, the Cours Saleya markets, and the stunning views from Castle Hill.

Toulouse: Known as “La Ville Rose” for its terracotta bricks, this city offers a perfect mix of aerospace history, vibrant student life, and the serene Canal du Midi.

Lille: Lille offers a delicious palate of variety. Walk between narrow cobblestone streets with pastel houses and the modern Euralille district with futuristic skyscrapers. Visit museums that host a diverse collection of sculptures and paintings, and weirder natural history. There’s a surprise around every corner.

Bordeaux: Beyond its world-class wines, this elegant city features stunning 18th-century architecture and a revitalized waterfront that is perfect for a leisurely stroll.

Italy

While Venice, Florence, and Rome are the top three cities everyone knows, Italy has so much more to offer, especially in high season. These alternatives provide the same romantic and historical depth, with significantly fewer visitors.

piazza del campo in Siena

If your idea of Italy involves winding cobblestone streets, cavernous churches with incredible frescos, and farm-to-table food, you don’t need to go to the big three to find it! Try the rolling hills and vineyards to the north, ancient monuments,and Renaissance architecture in the smaller towns, and seaside villages that are only a little less colorful than their famous neighbors.

[Photo Credit: Ann via Shared Adventures Travel — read about her Tuscany Adventure here!]

Verona: This city is steeped in history through the ages. Visit the well-preserved Roman amphitheatre, medieval and Renaissance buildings and Juliet’s house complete with balcony.

Lucca: Encircled by perfectly preserved Renaissance walls, this Tuscan town invites cycling on top of the ramparts and offers a serene, unspoiled atmosphere.

Treviso: Often called the “Venice of the North,” this charming city features pristine canals and a relaxed pace that captures the true essence of Venetian life.

Piemonte: This region is a haven for wine lovers and foodies, offering rolling vineyards, truffle hunting, and elegant hilltop towns that are far less traveled.

Siena: Famous for its shell-shaped Piazza del Campo and the Palio horse race, Siena preserves a medieval soul that feels frozen in time.

Cilento Coast: With its dramatic cliffs, hidden coves, and ancient Greek ruins, this area offers a wilder, more authentic Mediterranean experience than the Amalfi Coast.

Lerici: Perched on a peninsula in the Ligurian Sea, this picturesque village offers stunning sea views, a historic castle, and a tranquil harbor perfect for a romantic escape just below the Cinque Terre.

Greece

The classic route of Athens, Santorini, and Mykonos is losing some of its original charm due to overcrowding. We advocate for a wider array of stunning islands and ancient sites that preserve the authentic Greek spirit, featuring whitewashed villages, dramatic volcanic landscapes, and crystal-clear waters that remain accessible and serene. We definitely recommend checking out the rest of the mainland, but if you’re looking for an island paradise, these offer a beautiful experience.

a catamaran in the bay of a village of Hydra built into the mountain in Greece
[Photo Credit: Hydra by Despina Galani via Unsplash]

Naxos & Paros: Naxos offers lush green landscapes and the largest ancient marble quarries, while Paros combines traditional villages with a sophisticated yet relaxed island vibe.

Milos: With its otherworldly lunar landscapes and hundreds of secluded beaches, this island provides a dramatic and less crowded alternative to the Cyclades.

Symi: This island is renowned for its colorful neoclassical architecture and tranquil bays, offering a peaceful retreat with a classic charm.

Folegandros: A hidden gem with dramatic cliffs and a charming main square, this island maintains a raw, authentic charm that appeals to those seeking solitude.

Hydra: This car-free island is famous for its donkeys, artist community, and pristine beaches that offer a serene escape.

Koufonisia: A group of three islands in the Cyclades, these small islands feature crystal-clear turquoise waters and white sandy beaches, and many hotels, restaurants and bars

Netherlands

In the Netherlands, Amsterdam is front and center, but the country has much more to offer for those looking beyond the main tourist trail and hoping to experience different architectural styles and local atmospheres. From the modernist port city to the historic canals of the “little Amsterdam,” these towns provide a more intimate glimpse into Dutch culture.

[Photo Credit: Leiden by Amanda MA via Unsplash]

Gouda: A typical Dutch city with its historic buildings, delicious cheese and, of course, a criss crossing of canals.

Rotterdam: As a hub of modern architecture and innovation, this city features striking bridges, futuristic buildings, and a dynamic waterfront that contrasts sharply with traditional Dutch towns.

Utrecht: Known for its unique wharf cellars along the canals and a lively student atmosphere, this city offers a cozy and authentic Dutch experience just a short train ride from Amsterdam.


Leiden: Photo-perfect, this town features tree-lined canals, windmills, wooden bridges and lush green spaces. With a wide range of museums and classic Dutch architecture, this is a perfect alternative to Amsterdam.

Spain

Sunny Spain is often synonymous with Barcelona and Madrid, known for vibrant culture, amazing food, tapas, beaches, history, and pumping nightlife. However, these incredible towns offer similar cultural richness and historical depth without the intense crowds of the major hubs, from the medieval streets of Catalonia to the Moorish heritage of Andalusia.

ornate repeating archways unique architecture at the Mezquita Cordoba in Southern Spain
[Photo Credit: Damian and Sarah via Shared Adventures — read about their trip to Southern Spain here!]

Girona: With its perfectly preserved Jewish Quarter and colorful houses along the Onyar River, this city offers a medieval charm that rivals Barcelona but with a fraction of the visitors.

Valencia: As the birthplace of paella, this city combines futuristic architecture with an historic old town and wide sandy beaches, offering a vibrant and authentic Spanish experience.

Bilbao: Home to the world-renowned Guggenheim Museum, this Basque city blends cutting-edge art with a rich culinary scene and a revitalized urban landscape.

Granada: Nestled at the foot of the Sierra Nevada, this city is home to the majestic Alhambra and offers a unique blend of Moorish history and flamenco culture.

Seville: As the heart of Andalusia, Seville boasts stunning Moorish palaces, vibrant plazas, and a passionate flamenco scene that captures the soul of southern Spain.


Are you ready to start exploring the road less traveled? Let us know, and we can help you plan an adventure with the best of both worlds!

5 New European Spas Worth Visiting

If you’re seeking a rejuvenating retreat with a twist, these newly opened European spas offer the perfect escape. Whether you’re looking to relax in a historic building or embrace the latest in longevity science, these five destinations are redefining what it means to unwind. Here’s a look at the latest European Spa Gems:


Corinthia Bucharest – Old World Charm on a City Break

Location: Bucharest, Romania Opened: March 2025

Nestled in a national monument building in Romania’s capital, the Corinthia Bucharest offers an intimate, boutique hotel experience with just 30 suites. The spa, housed in this Belle Epoque masterpiece, combines classic luxury with modern relaxation. Guests can enjoy a full thermal experience, including a sauna, steam baths, and an ice fountain, or indulge in a private treatment in one of the two exclusive rooms.

The spa also features a multi-sensory experience shower, enhancing your time in the relaxation lounge. With sweeping city views, a salon for hair and scalp treatments, and two on-site restaurants, the Corinthia combines old-world elegance with cutting-edge wellness. This is the spa to try if you want to add wellness into your city exploration. Experience a new culture, new site and add in a touch of relaxation.

[Photo Credit: Corinthia Grand Hotel du Boulevard Bucharest]

Nao at Minos Palace – Longevity and Personalization with a Tech Twist

Location: Crete, Greece Opened: May 2025

Located on a private peninsula with panoramic views of the Aegean Sea, Nao at Minos is not just a spa—it’s a sanctuary for longevity. This adults-only retreat blends ancient healing practices with advanced technology to deliver a holistic, evidence-based approach to wellness.

[Photo Credit: Evangelos Mpikakis via Unsplash]

Offering personalized retreats ranging from one day to two weeks, guests can indulge in a variety of treatments. Here you’ll find cryo chambers and vibroacoustic lounger rooms. Infrared saunas and vitality pools. The resort’s brain gym and water sports activities are designed to invigorate both mind and body, while its full-service wellness team ensures a tailored experience based on your unique health needs. This new spa offers a full retreat from the world where you can focus on making lasting lifestyle changes.

ZEM Wellness Clinic Altea – Mediterranean Longevity Meets Cutting-Edge Wellness

Location: Alicante, Spain Opened: January 2025

Located on Spain’s stunning Costa Blanca, ZEM is the largest wellness center in the country, offering 42 treatment rooms equipped with the latest health technology. This immersive wellness destination combines medical science, nutrition, and holistic therapies to craft personalized health programs. ZEM’s longevity focus is backed by research, providing treatments like cryotherapy and ancient techniques such as Ayurvedic massage. The spa also boasts a snow room—yes, with real snow.

Surrounded by mountains on one side and the Mediterranean on the other, guests can enjoy outdoor activities like hiking and swimming between spa sessions. Whether you’re staying for a weekend or longer, ZEM provides a comprehensive, customized experience designed to rejuvenate both the body and the mind.

[Photo Credit: Svyatoslav Teslyak via Unsplash]

Skýra Retreat – A Traditional Finnish Spa Retreat in Lapland

Location: Rovaniemi, Finland Opened: December 2025

For a truly serene wellness experience, head to Finland’s luxurious new spa on the shores of Lake Norvajärvi. Built around a restored 1950s village school, Skýra Retreat brings you back to nature, offering the ultimate in relaxation and tranquility. The open-air Nordic Spa introduces guests to the Finnish tradition of “löyly” — the thermal cycle of heat, cold, and rest that resets the body’s stress response.

With just 40 guests, this exclusive retreat offers a sense of peace and connection to nature, surrounded by the breathtaking Arctic landscape. In summer, the beauty of the nearby Norvajärvi lake glistens. While in winter, the forest exudes a snowglobe magic. All year round, you can enjoy forest walks, saunas, cold plunges, meditation, and yoga. If you’re seeking ultimate quiet and deep rejuvenation, this spa promises the luxury of space and stillness.

[Photo Credit: 66 North via Unsplash]

OKU Andalusia – A Beachfront Resort with Wellness Additions

Location: Alcaidesa, Spain Opened: October 2025

OKU Andalusia brings a refreshing, barefoot luxury vibe to Spain’s Costa del Sol.

Set on a pristine beachfront, this expansive spa spans 2,000 square meters and features everything from an indoor pool and hammam to a yoga space and wellness garden. The design emphasizes relaxation, with stunning swimming pools and Balinese-inspired areas offering the perfect place to unwind.

[Photo Credit: Jorge Fernandez Salas via Unsplash]

With both adult-only and family-friendly zones, OKU is one of the few resorts that allows everyone to enjoy the spa experience. In addition to the wellness offerings, guests can take advantage of nearby golf courses, tennis courts, and sports camps. The focus here is on full-body wellness, with bespoke treatments tailored to your needs, from stress relief to fitness rejuvenation.


Whether you’re looking for personalized longevity treatments or a more traditional resort experience, these new spas offer something truly special. Ready to take your wellness journey to the next level? Let us help you plan your next escape to one of these extraordinary new European spas.

Top 6 Multi-Destination Travel Tips

If it’s your first or second time traveling to Europe, it’s understandable to want to see it all. The flights are long and it’s difficult to choose just one destination. We always recommend creating balance in your trip and ensuring you have some days in the middle to slow down, relax, and enjoy the local experience. When you’re trying to craft the perfect multi-destination adventure, here are a few more tips to keep in mind to ensure you have the best time.

Choose Locations Which Are Close Together

If you’re going to be moving from place to place – look for destinations that are close together and easy to travel between. Take into account travel time, and find well-connected cities/towns. This will give you more time to enjoy new destinations without spending too much time in transit. Don’t forget to include travel time in your plans. If it takes 4 hours to get from one destination to the next, then that is only a half day you get to spend in the new destination.

Balance Overnight Stays with Day Trips

Moving from place to place isn’t the only way to maximize an adventure. You can stay in the same home base each night and enjoy that city in the evening while taking day trips to nearby locales — giving you the best of both worlds. Look for home bases that offer lots of fun daytrips in the surrounding area.

[Photo Credit: Kendra & Shad via Shared Adventures. Read about their adventure to Portugal here!]

buildings in Sintra Portugal

Spend At Least 3 Nights in a Destination

At least 3 days/ nights is what we recommend for almost every city, with very few exceptions. The first night you arrive is always disorienting. You’re getting used to the new destination and learning about your surroundings.

A family visiting the Acropolis in Greece

The second night is when you start to settle in. The first culture shock has worn off a little and you can enjoy the sites you’re seeing, maybe find a favorite gelato place or café. You’ll spend the day seeing the major sites and attractions – what the city is known best for.

[Photo Credit: Alicia & Jay via Shared Adventures. Read about their family trip to Greece here!]

Then comes the third day. You have a better sense of where you are and how to navigate the city. You can start to relax and enjoy where you are. Make note of the little things and find a few hidden gems. More time is always better but without three full days, you won’t get a proper taste of a city.

Pack Smart and Travel Light

Nothing’s worse than dragging a heavy suitcase from hotel to hotel through Europe. Make sure you pack light. If you have multiple destinations on your itinerary, especially with trains where you’ll need to lift your luggage up a few steps, doing your best to pack lightly will make your trip that much more enjoyable.

[Photo Credit: Liz via Shared Adventures]

Prebook The Key Attractions

To make the most of your time, make sure you pre-book skip-the-line tickets for the major sites and attractions in your destination. This way you avoid waiting in long lines and can make the most effective use of your day. If you want a good overview of the major sites of a city, booking a walking or golf-cart tour is a great way to start your stay.

Traveling Off the Beaten Path Takes Time

Finding local experiences and hidden gems of a city takes time. The longer you spend in one city the more time you have to truly understand the city and explore the unexplored. You’ll enjoy the local culture and local experiences. Although it may not seem like it, sometimes maximizing your travel means visiting a few places more profoundly.

[Photo Credit: Ann via Shared Adventures. Read about her week in Rome here!]


If you’re ready to strike the perfect balance in your multi-destination adventure – let us know! We’ll give you expert advice and help you to plan a customized itinerary that maximizes your experience!

Top Tips for Your First Trip to Europe

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First time traveling to Europe? There’s a lot to consider for your first big trip abroad! If you’ve reached out to us to help you plan, you know most of the details are already taken care of. All that’s left is to pack, get on the plane, and enjoy your adventure! But even with a trusted travel agent by your side, it can feel a bit daunting heading to a completely unfamiliar place. Aside from preparing for the extra-long flight, what else do you need to know before you go? As seasoned European travelers, here are our top tips:

Packing

What to Pack: No matter where you’re going in Europe, you will be guaranteed to need three things: comfortable walking shoes, layers, and adapters. Your favorite dress shoes might look amazing, but if you’ve never walked farther than from the restaurant to your car in them, they need to stay home. Generally, the weather is constantly changing throughout the day. Fresh mornings give way to sweltering midday before cooling down again into beautiful evenings. To cover these changes you’ll need to bring some lovely light layers. Finally, you’ll need to select an all-purpose adapter to allow your US plugs to fit into a European outlet. Plus a converter if you’re bringing a US appliance (like a hairdryer) that can’t handle their stronger voltage.

Pack Light: Even with careful planning, at some point on your adventure you’ll need to lift your suitcase. It won’t be over your head, perhaps just a small step into your hotel, up and over the bridges of Venice, or simply over the gap between the train and the platform. But you want to be sure you pack a suitcase that you can manage and maneuver. Check out our packing it all in a carry-on guide – even if you don’t plan on fitting it all in a carry-on, you’ll find some good tips to help you minimize. 

[Photo Credit: Liz via Shared Adventures]

Important Items: Make sure you pack all medicines, important phone numbers, a change of clothes, and expensive items/ electronics in your carry-on bag. Anything you need in the first 48hrs goes in the carry-on in case your luggage is delayed or lost.

Your Phone

Check with your provider: Communicating while abroad is important – whether with other people in your group or with your friends and family back home. Or, if you need to access maps, use handy travel apps, post on social media, or check other internet info. Check with your mobile phone provider in advance to see what their international plan is, how to set it up, and whether it’s worth using. 

Offline: If you decide you don’t want to use your provider’s international plan, you must put your phone into Airplane mode to avoid roaming charges. Even if you’re not actively using your phone, unless it’s in airplane mode, it’s using data. It’s also worth looking up how to download offline maps. This will help you so much when you’re jumping from wifi to wifi. 

[Photo Credit: Angela Compagnone via Unsplash]

Connecting: Most crucially, when you’re abroad, you’ll need to dial the country code to contact anyone. Here’s how to do that (works for both iPhone and Android). Secondly, we cannot recommend WhatsApp enough. Everyone in Europe has and communicates through WhatsApp. That includes your tour guides, your drivers, and even some restaurants. Imagine trying to make a dinner reservation when you don’t speak the language. Instead of struggling to communicate, you type out the request in a translator app. Then, simply send the translation to the restaurant via WhatsApp text! Easy, simple, and with no misunderstandings! WhatsApp also works off of the wifi/ mobile data. So even if you decide not to set up an international plan, you can communicate! 

Money Matters

Check With Your Bank: You’ll want to check your bank’s foreign transaction fees and currency conversion rates. Be sure to let them know you’re traveling so they don’t flag any card purchases by mistake. If you have a card that doesn’t charge foreign transaction fees (like a Capital One or Chase Sapphire) now is the time to use it! Also, be sure to bring a Visa/Mastercard since many places won’t accept Amex or Discover

In Belgium Beth showing off her chocolate- shopping bags in the Brussels Shopping Mall

Cash vs Card: It’s not necessary to get a huge amount of foreign currency before you leave, but you’ll need some pocket money. The general rule is: anything under 10€ should be paid in cash. Some places won’t accept cards if it’s under 10€ and sometimes it’s more polite to pay for tips, taxis, cups of coffee, etc in cash. Plus, public toilets will only take 1€ coins. Remember: 1€ and 2€ are coins so don’t just get rid of “spare change”! For larger purchases in shops and restaurants, you can use your card to get the best exchange rate and some added protections. 

[Photo Credit: Beth & Bob via Shared Adventures Travel – check out their Amsterdam, Brussels, and Paris Adventure here! ]

Tipping: While in Europe, resist the urge to tip the way you do in the US. In restaurants check to see if a service charge is already on the bill. If not, and if you’re inclined to tip, don’t leave any more than 10%. Tip tour guides and drivers 2€ -10€ per person. For taxis, you can round up to the nearest Euro. European service workers, in general, make a living wage and do not need/expect a generous American-style tip.

Cultural

Language: Of course, they speak a different language! In major cities, a lot of the service industry at least speak English related to their jobs. But it’s always nice for you to try to meet them halfway. Always try to learn “hello & goodbye”, “ please & thank you”, “ do you speak English?” and “Where is the toilet?” These all go a long way. Don’t forget all the signs will be in the foreign language as well! Luckily, in transport areas like train stations and airports, you’ll often see English in small letters underneath.

Dining Times: Throughout most of Europe the dining times are more specific. Many places, especially in Italy, Portugal, and Spain, close down for an afternoon siesta between 2:30 pm – 7 pm.

To avoid only finding sad sandwiches for lunch, make sure you’re getting lunch before 2 pm. Similarly, many restaurants don’t serve dinner until 7 pm. Certainly, there are a few open earlier, and in big cities, some are open all day. However, you’ll limit your choices if you’re trying to eat dinner before 7 pm.

[Photo Credit: Hilary and Zackary via Shared Adventures Travel — read about their Rome & Amalfi Coast Honeymoon here!]

delicious meal in southern Italy

Finally, in Europe, water doesn’t come automatically to the table. If you want water, you’ll have to order it and it usually is only available by bottle without ice.

Rooms: Unless you’re booking a suite, most of the hotel rooms and beds tend to be smaller than typical American standards. And that includes the bathrooms. 

Safety

Be Informed: To keep yourself informed, you can enroll in the Smart Traveler Enrollment Program (STEP). This is a free service that allows you to pre-register your travel plans with the US State Department. This way, they can keep you informed of safety conditions at your destination(s). Plus, the US Embassy will know how to reach you in the event of an emergency (including a family emergency at home). To enroll in STEP, visit https://step.state.gov/step/. To keep others informed – make sure you leave a full itinerary with a reservation number with a friend or family member. 

Overlooking Paris at sunset from the Arc du Triomphe

Keep Tabs on your Belongings: As with any crowded city or location, you want to make sure to keep an eye on your belongings. Don’t leave your phone in your back pocket, and have a bag that goes across your body and has zippers/ multiple pockets. 

[Photo Credit: Kim & Paul via Shared Adventures — read about their Paris Adventure here!]

Standard Precautions: Even though you are on vacation, please follow the same health/safety precautions you would if you were closer to home. Don’t drink to excess (especially in the hot sun), and never leave a drink unattended. Don’t wander around alone at night; practice the buddy system. Lock your hotel room windows and doors (and use the deadbolt provided, or bring an inexpensive door wedge or travel lock of your own). Leave expensive jewelry and electronics at home, and keep valuables in a safe and secure place (such as the in-room safe). If you run into legal trouble or are the victim of a crime, reach out to the nearest US Embassy for assistance. Your rights/responsibilities are different in foreign countries. 


While there will always be new things to discover on each adventure you take, we hope this blog has helped you feel more prepared to tackle your first big trip abroad! Now you’re ready to step off the plane and enjoy your European Adventure stress-free. Bookmark this page for later and if you would like some help planning your next adventure let us know!

You provided excellent guidance for us. I appreciated that you really had us think about what was most important to us when we were selecting the right cruise – and not to totally focus on what other people had to say. THANK YOU for helping to make this a memorable trip for our family! It really was a trip of a lifetime!

Clare and Mark (family cruise to Alaska)

The level of service we experienced was out of this world (and we did NOT make it easy on Ann). We weren’t quite sure where we wanted to go, when we would be able to go, or what “vibe” we were going for. After asking us some key questions (what we liked, didn’t like, why, etc.) Ann helped us narrow down our trip details and planned the honeymoon of our dreams. She helped book some of our excursions, answered some emergency questions while abroad and was always available/willing to help. I think it’s safe to say we won’t be using anyone else for future travel planning – Ann is a rockstar!

Carli (Italy and Spain)